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email marketing |
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Email marketing has become a critical part of the marketing mix. The advantage of Email marketing over print is that it's measurable - you can see who opened the email and how they behaved once they did so.
HTML Email is also faster and more affordable than traditional print mail, and, by some measures, it offers the best return on investment of any marketing medium. It provides great flexibility by allowing a company to reach a captive audience in very little time. Because consumers are overloaded with impertinent messages in their inbox, however, it is easy to get overlooked. Email marketing must utilize compelling, original design and have a conversion goal strategy in place.
With our help, you'll be able to: |
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Send stylish, branded e-mail and e-newsletters with original artwork and images |
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See real-time totals for emails received, opened, clicked, forwarded, signed up and more |
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View response details for entire campaigns and for individual recipients |
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Stay compliant with new CAN-SPAM requirements including automatic handling of opt-out requests |
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Track email bounce rates (hard bounces and soft bounces) |
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Store your past campaigns and results in your online archive, and easily link to past campaigns from your website |
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Create an instant, side-by-side comparison of multiple campaigns and their results |
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Get assistance on delivery-related matters whenever you need it |
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